Spark's owner, Alyssa Gasca is a vibrant, energetic, and fun, and wanted her consulting business' brand to express that. We came up with the name Spark, which embodies the energy that Alyssa brings, and the connections and growth that people take away from her workshops. Then we developed a logo and identity system that communicated that same lively energy, all the while remaining polished and professional.
I loved working with Spark because Alyssa's energy is contagious! And her business concept aligned well with my aesthetic for clean and colorful design.
Role: Concepting and Graphic Design
Agency: HUB Collective